Female Sex Toys Market | Size, Share, Trends, Analysis and Forecast | Research Report by Technavio


The global female sex toys market size is poised to grow by USD 8.87 billion during 2020-2024, decelerating at a CAGR of almost 13% throughout the forecast period, according to the latest report by Technavio. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. The report also provides the market impact and new opportunities created due to the COVID-19 pandemic. Download a Free Sample of REPORT with COVID-19 Crisis and Recovery Analysis.[1]

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Technavio has announced its latest market research report titled Global Female Sex Toys Market 2020-2024 (Graphic: Business Wire).

The growing preference for customized female sex toys has been identified as one of the critical market drivers for the female sex toys market. These customized and custom -made female sex toys address different needs of the end-users. For instance, Wobbling Willy offers sex toys made from body-safe silicone that can be customized online. Bad Dragon also offers customized handmade sex toys and customized color options for its vibrators. With the availability of such customized products, this market is expected to grow during the forecast period.

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Report Highlights:

  • The major female sex toys market growth came from the retail outlets and specialty stores segment. Expansion plans and product launches by vendors are also expected to drive market growth during the forecast period.
  • APAC was the largest female sex toys in 2019, and the region will offer several growth opportunities to market vendors during the forecast period. This is attributed to factors such as the expansion of distribution capacity by vendors through acquisitions.
  • The global female sex toy market is fragmented. BMS Enterprises, Dame Products LLC, FUN FACTORY GmbH, J Sainsbury Plc, JIMMYJANE, LELOi AB, Minna Life Inc., Mr. Wills House of Thrills, Tantus Inc., and TENGA Co. Ltd., are some of the major market participants. To help clients improve their market position, this female sex toy market forecast report provides a detailed analysis of the market leaders.
  • As the business impact of COVID-19 spreads, the global female sex toys market 2020-2024 is expected to have a positive impact. As the pandemic spreads in some regions and plateaus in other regions, we continue to revaluate the impact on businesses and update our report forecasts.

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The increasing number of sexual wellness initiatives and crowdfunding campaigns will be a Key Market Trend

The importance of sexual health is being promoted by various companies and organizations through the use of female sex toys. For instance, Derbyshire Community Health Services (DCHS) conducts sexual health campaigns across the UK to raise awareness about sexual health issues and encourage people to practice safe sex. Similarly, VibesforCongress campaign launched by Unbound Shop promotes awareness about the importance of sexual health and empowers women to own their sexuality through female sex toys. With these crowd funding and sexual awareness campaigns trends, the Female Sex Toys Market is expected to grow during the forecast period.

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Female Sex Toys Market 2020-2024: Key Highlights

  • CAGR of the market during the forecast period 2020-2024
  • Detailed information on factors that will assist female sex toys market growth during the next five years
  • Estimation of the female sex toys market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the female sex toys market
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of female sex toys market vendors

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Executive Summary

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2019
  • Market outlook: Forecast for 2019 – 2024

Five Forces Analysis

  • Five force summary
  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by Distribution Channel

  • Market segments
  • Comparison by Distribution Channel
  • Retail outlets and specialty stores – Market size and forecast 2019-2024
  • Online stores – Market size and forecast 2019-2024
  • Market opportunity by Distribution Channel

Customer Landscape

Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • APAC – Market size and forecast 2019-2024
  • Europe – Market size and forecast 2019-2024
  • North America – Market size and forecast 2019-2024
  • South America – Market size and forecast 2019-2024
  • MEA – Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity by geography
  • Market drivers
  • Market challenges
  • Market trends

Vendor Landscape

  • Vendor landscape
  • Landscape disruption

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • BMS Enterprises
  • Dame Products LLC
  • J Sainsbury Plc
  • LELOi AB
  • Minna Life Inc.
  • Mr. Wills House of Thrills
  • Tantus Inc.
  • TENGA Co. Ltd.


  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focuses on emerging market trends and provides actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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SOURCE: Technavio Research

Copyright Business Wire 2020.

PUB: 11/20/2020 09:00 PM/DISC: 11/20/2020 09:00 PM


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